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Radio Station Broadcasts in Indigenous Languages

Source: https://www.miamiherald.com

Radio Station Broadcasts in Indigenous Languages

Radio Station Broadcasts in Indigenous Languages For five years running, WeCount!, an organization dedicated to supporting immigrant workers, has been the driving force behind Radio Poder, 97.7 FM—a remarkable Spanish and indigenous language community radio station nestled in the heart of South Dade. This station has become a beacon of public service, offering enlightening programs that span an array of topics, from combating workplace discrimination to unraveling the complexities of the 2020 Census and delving into the intricate web of U.S. immigration policies.

“Radio holds profound significance within our community,” expressed Marcos, a devoted listener. “Through the airwaves, we can amplify our campaigns and broadcast messages that champion the rights of workers. It’s a constant source of inspiration, and Radio Poder is always playing in the background.”

Within the bustling corridors of WeCount! and among its members, there’s a shared sentiment that Radio Poder stands alone in its endeavors. Broadcasting in indigenous languages hailing from Mexico and Central America, particularly Mayan languages, this station exudes a unique vibrancy that bridges the gap in accessible information in the diverse landscape of South Florida.

“Radio serves as an indispensable lifeline for our community, which often finds itself on the outskirts of mainstream government and culture,” explained Esteban Wood, a prominent figure in policy and civic engagement within the organization. “Many of our listeners are drawn to programming that not only resonates in Spanish but also speaks to them through their own indigenous languages.”

To illuminate the impact of Radio Poder, let’s dive into three illustrative examples of the station’s profound influence on the community:

  1. Preserving Indigenous Identity: Radio Poder goes beyond the confines of language—it serves as a platform that honors and preserves the cultural heritage of indigenous communities. By broadcasting in Mayan languages and other indigenous dialects, the station not only imparts crucial information but also fosters a sense of belonging and pride among listeners, reinforcing their cultural identity in a foreign land.
  2. Empowerment Through Awareness: With programs addressing pressing issues like workplace discrimination and immigration policies, Radio Poder empowers its listeners by providing them with knowledge and insights that are often overlooked by mainstream media. By arming the community with information, the station plays a pivotal role in fostering informed discussions and collective action.
  3. Cultivating Unity: The resonating voice of Radio Poder amplifies shared experiences and concerns, bringing together individuals who might otherwise feel isolated in a new country. The station serves as a unifying force, creating connections that bridge linguistic, cultural, and geographical divides, resulting in a stronger, more resilient community.

In essence, Radio Poder stands as a testament to the potent fusion of information and culture, underscoring the impact that localized community radio can have in uplifting and connecting diverse populations. As WeCount! continues its mission of supporting immigrant workers and facilitating dialogues that matter the radio waves will undoubtedly remain a powerful ally, illuminating pathways to empowerment, understanding, and change.

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